Look what followed me home - what you need to know about behavioural targeting

Web marketing is getting pushy. So are we about to see another big change in recruitment targeting methods? I made a mistake a while back. I visited the website of a well known cycling retailer and spent a few minutes browsing for a set of wheels to commute to work on. Was I really serious about buying? Probably not. But it’s nice to look. The internet is after all a window shopper and idler’s paradise.

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