Friday June 20, 2014
From 2nd June LinkedIn doubled the number of their US job listings from 350,000 to 700,000, creating a new feature called Limited Listings. The additional job listings are being sourced, or aggregated, from US-based organisations’ applicant tracking systems or career sites that do not prohibit digital access. The feature is different from LinkedIn Jobs because the new aggregated jobs will be visible only to those candidates who search for them, not passive candidates. The move has been described by the company as their “first big step in digitally mapping the global economy”.
Why have LinkedIn done this?
LinkedIn say this is all part of a wider plan to create an economic graph – to analyse its jobs data for skills hired for, in which type of functions, the geographies in which specific skills are being hired for and which are sought, and to work with educational institutions about future training requirements to build up skills in fields in which they are lacking – with the aim of narrowing down the skills gap and driving down unemployment.
Some commentators have speculated that this is all about keeping up with the competition, the aggregator job boards – Simply Hired, Indeed and Monster. While the company may not earn additional revenue from Limited Listings, the move will definitely improve its value proposition and attract more users.
What does this mean for the UK?
Nothing at present. LinkedIn’s spokesman Joe Roualdes told Recruiter Magazine “We are laser focused on the US. The intent of adding the ‘limited listings’ is not to compete with job boards but to further the social media platform’s plans to create an ‘economic graph’ that aims to ultimately include every job opportunity available worldwide”. It will be interesting to see how long it will be before a similar test is trialled in the UK.